Collaborations

Lionel Messi fronts Lay's campaign


04 03 2020

Footballers Lionel Messi and Paul Pogba co-star in a new campaign for Lay's, celebrating the brand's partnership with the UEFA Champions League, running until 2021.

Messi said 'As always, it's a pleasure to be part of this year's Lay's campaign. I have partnered with Lay's for many years and each year they surpass all expectations'.

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